Why TIDM is the Leading Institute for Digital Marketing Education

In the age of digital transformation, the need for qualified digital marketing professionals has increased suddenly. This has led to more than enough institutions offering courses in the real world. Among these, TIDM has come up as the frontrunner, especially for those looking for the best digital marketing course in Chandigarh. But what makes TIDM stand out? Let’s have a look.

1. Experienced Faculties:

The quality of educators cannot be compromised when learning a dynamic subject like digital marketing. TIDM own a team of experienced professionals who bring real-world experiences to the classroom.

2. Hands-On Training:

TIDM emphasizes practical training alongside theory, preparing students for real-world applications. They also offer part-time/full-time jobs during training, allowing students to earn as they learn.

3. Industry Linkages:

For any course, the connection to the industry is crucial. TIDM has strong linkages with top digital marketing agencies and brands, allowing students to get a feel of the industry through internships and guest lectures.

4. Location Advantage:

Located in the heart of Chandigarh, Situated at SCF 113-114, Second Floor, Sector-65, Phase-11, Mohali (Chandigarh), TIDM is at a prime location that’s effortlessly reachable for students throughout the city. This strategic location offers them a unique point of view to engage with the region’s lively digital marketing scene.

5. Affordable Fees with Quality Education:

TIDM come upon the right balance between affordability and quality. At a fee of just ₹25,000/-, students get access to the finest digital marketing course in Chandigarh, ensuring top-notch education without overstretching their budget.

6. Post-Course Support:

TIDM goes beyond course delivery, ensuring students are side by side with current industry trends and job opportunities. Proudly the only Indian company promising 100% job placement, TIDM sees placement as a mission. As a leading training institute in Chandigarh, Mohali, and Panchkula, they prepare students to meet industry needs flawlessly.

7. Alumni Network:

TIDM has a growing alumni network. This network is not just a testament to the institute’s excellence but also serves as a valuable resource for current students for mentorship and networking.

8. Personalized Attention:

With limited students per batch, every individual gets the attention they deserve. This ensures that doubts are cleared and the learning is solidified.

9. Positive Reviews and Testimonials:

A quick glance at the testimonials will reveal the satisfaction of past students. Their success stories speak volumes about the quality of education imparted at TIDM.

10. Advanced syllabus : 

Digital marketing is a comprehensive domain, rich with diverse areas and detailed nuances. As we explore an in-depth syllabus of this subject, it’s notable that TIDM stands out in India’s educational landscape. Not only do they provide advanced digital marketing training, but they are also the sole training company to offer complementary courses in spoken English, interview preparation, and personality development on a daily basis, ensuring their students are holistically prepared for the industry.

1. Digital Marketing Foundation

Introduction to Digital Marketing: Overview of the digital landscape, understanding the difference between traditional and digital marketing.

2. Website Planning & Development

Website Architecture & Design: Fundamentals of creating user-friendly and responsive websites.

WordPress CMS: Setting up, designing, and maintaining websites using WordPress.

3. Search Engine Optimization (SEO)

On-Page SEO: Optimization of website content, meta tags, and structure for search engines.

Off-Page SEO: Building backlinks, understanding domain authority, and strategies for link building.

Technical SEO: Website speed optimization, mobile optimization, schema markup, and XML sitemaps.

SEO Analytics & Tools: Using tools Google Analytics, Google Search Console, and third-party tools for tracking.

4. Pay-Per-Click Advertising

Google Ads: Setting up campaigns, keyword research, bidding strategies, and ad optimization.

Landing Page Optimization: Techniques to improve conversions on landing pages.

Remarketing & Retargeting: Engaging users who’ve previously interacted with your website or ads.

5. Content Marketing

Content Strategy & Creation: Developing a content calendar, understanding content types, and creation techniques.

Content Promotion: Distributing content through various channels to increase visibility and engagement.

6. Social Media Marketing

Platform Mastery (Facebook, Instagram, Twitter, LinkedIn, etc.): Deep diving into platform-specific algorithms, ad formats, and strategies.

Influencer Marketing: Collaborating with influencers to boost brand awareness and trust.

Social Media Analytics: Measuring and analyzing performance metrics on different platforms.

7. Email Marketing

Email Campaign Setup: Understanding ESPs (Email Service Providers), creating email lists, and segmentation.

Design & Content: Crafting compelling email content and designs.

Automation: Setting up automated email sequences, like welcome series or cart abandonment campaigns.

8. Affiliate Marketing

Affiliate Networks: Overview of popular networks and how to join.

Strategies for Affiliates: Techniques to promote products and earn commissions effectively.

9. Mobile Marketing

Mobile SEO & Websites: Ensuring websites are mobile-friendly.

App Store Optimization (ASO): Techniques to improve app visibility and downloads on app stores.

10. Online Reputation Management (ORM)

Monitoring: Tools and techniques to monitor brand mentions and sentiments.

Response & Management: Crafting strategies to manage negative reviews and promote positive brand image.

11. Video Marketing

YouTube SEO: Techniques to optimize video content for better discoverability.

Video Creation & Promotion: Tools and strategies for effective video marketing.

12. Analytics & Reporting

Web Analytics: Using tools like Google Analytics to derive insights from website traffic.

Performance Metrics: Understanding KPIs, ROI, and other crucial metrics for various digital marketing activities.

13. Marketing Automation

Tools & Platforms: Introduction to platforms like HubSpot, Marketo, etc.

Campaign Automation: Automating repetitive tasks and nurturing leads through the funnel.

14. Digital Marketing Strategy

Planning & Execution: Crafting a comprehensive digital marketing strategy based on business goals.

Budgeting & ROI: Allocating budgets and measuring the return on investment for campaigns.